- Understand natural language queries
- Optimize for featured snippets
- Focus on local SEO
- Use conversational language
- Improve website speed and mobile-friendliness
Understand natural language queries
Understanding how people speak and ask questions can help in optimizing your website for voice search. Use tools like Answer the Public to identify common questions related to your industry and incorporate them into your content.
Optimize for featured snippets
Featured snippets are often read aloud by voice assistants, so optimizing your content to appear in these snippets can improve your chances of being selected as the answer to a voice search query.
Focus on local SEO
Many voice searches are for local businesses or information, so optimizing your website for local SEO, including using location-based keywords and creating a Google My Business profile, can improve your visibility in voice search results.
Use conversational language
Voice search queries are often more conversational in nature, so optimizing your content with natural language and long-tail keywords can help your website appear in voice search results.
Improve website speed and mobile-friendliness
Fast-loading, mobile-friendly websites are favored in voice search results, so optimizing your website for speed and ensuring it is mobile-responsive can improve your chances of being selected as the answer to a voice search query.