Top 5 Sustainable Tourism Certifications in 2023

As the global travel industry continues to prioritize sustainability, more and more businesses are seeking out sustainable tourism certifications to demonstrate their commitment to responsible and eco-friendly practices. In 2023, there are several notable certifications that stand out for their rigorous standards and widespread recognition. Whether you're a hotel, tour operator, or destination management organization, obtaining one of these certifications can help you attract environmentally conscious travelers and contribute to the preservation of natural and cultural resources.

1. Green Globe

Green Globe is a well-established certification program that has been at the forefront of promoting sustainability within the travel and tourism industry for over two decades. This certification is awarded to businesses that meet strict criteria related to environmental, social, and economic sustainability. Green Globe certification covers a wide range of criteria, including energy and water consumption, waste management, community engagement, and cultural heritage preservation.

2. EarthCheck

EarthCheck is a leading scientific benchmarking, certification, and advisory group for travel and tourism. Their certification program is based on the principles of Agenda 21, a comprehensive plan of action to be taken globally, nationally, and locally by organizations in every area in which humans impact the environment. EarthCheck certification focuses on helping businesses and destinations measure, monitor, and manage their environmental and social impacts.

3. Travelife

Travelife is an international certification scheme for hotels and accommodations that are committed to managing their environmental and social impacts responsibly. The certification provides a comprehensive framework for businesses to address the sustainability of their supply chain, their commitment to human rights, and their efforts to support local communities. Travelife certification is also endorsed by major tour operators, making it a valuable asset for accommodations seeking to attract sustainable tourism business.

4. Rainforest Alliance

The Rainforest Alliance certification focuses on the conservation of biodiversity and ensuring sustainable livelihoods by transforming land-use practices, business practices, and consumer behavior. The certification is particularly relevant for businesses located in or near rainforests, but its principles can be applied to a wide range of tourism operations. Rainforest Alliance certification emphasizes the importance of protecting ecosystems, supporting local communities, and promoting ethical business practices.

5. Global Sustainable Tourism Council (GSTC)

The Global Sustainable Tourism Council is a global initiative dedicated to promoting sustainable tourism efforts around the world. The GSTC offers a set of criteria that destinations, hotels, and tour operators can use to ensure they are operating in a way that is environmentally, socioculturally, and economically sustainable. The GSTC criteria are divided into four main categories: sustainable management, socioeconomic impacts, cultural impacts, and environmental impacts.

Conclusion

Obtaining a sustainable tourism certification in 2023 is a valuable investment for any business or destination looking to demonstrate its commitment to responsible and eco-friendly practices. Whether it's through Green Globe, EarthCheck, Travelife, Rainforest Alliance, or the Global Sustainable Tourism Council, businesses can choose a certification that aligns with their specific sustainability goals and values. By achieving and maintaining certification, businesses can attract environmentally conscious travelers, contribute to the preservation of natural and cultural resources, and play a part in shaping a more sustainable future for the travel industry.